On September 25, 2015, the United Nations General Assembly adopted a prestigious project (UN Resolution A/RES70/1) seeking to ensure human rights for all. They developed 17 Sustainable Development Goals (SDGs) to transform our world by 2030.

Recognition of the need to apply sustainability to all aspects of our business and personal lives is gaining momentum. Incredibly, more than 190 countries around the world have adopted these SDGs.

The United Nations (UN’s) Sustainable Development Goals (SDG’s) underpin everything we do. All of our marketing initiatives and projects use the SDG’s as a framework to better society and add value for our clients.

The SDGs framework can be adapted to suit all business models and strategies. Our goal is to support you in transforming any of your projects into initiatives that serve as the “spokespersons” for these SDGs.

 

By carefully considering how businesses might develop a means of helping to reach SDGs, companies can better manage their risks, unlock opportunities in growth markets, anticipate consumer demand, and strengthen supply chains.  All of this is achieved while helping to deliver and being part of creating, the sustainable and inclusive future that the SDGs represent.